Gift Card Guide

How region lock changes gift card exchange rates

Understand why US, EU, and APAC gift cards can receive different offers on the same day.

April 1, 2026
How region lock changes gift card exchange rates

Region lock is one of the biggest drivers of payout differences. A card issued for one market may have lower buyer demand in another market, even when brand and value are identical.

Key reasons rates shift

  • Buyer demand concentration by geography.
  • Fraud control pressure on cross-region redemptions.
  • Inventory imbalance for specific card denominations.

When requesting a quote, include region in the first message. Missing region data often leads to repricing and slower completion.